Ask Esther // 60

Esther, I finished university, worked for an in-house studio for 2 years. I then left to work in hospitality managing a cafe in the CBD for 4 years and doing the occasional freelance work. I am afraid that leaving and working in hospitality for so long has affected my chances or returning to the industry. Do you agree? Is experience/job history just as important as a strong folio? I've attached my folio, resume and reference letter. Any feedback/advice would be greatly appreciated. ... Read More! »

Ask Esther // 59

Hi Esther I'm finishing award school in auckland next week and am at a time where I should be starting to worry about internships. I really miss Aus (I'm from brisbane) but obviously I'll stay wherever there is better opportunity. (Subject to the quality of my portfolio) Do you reckon I'd have a fair chance of getting a paid internship in melbourne or would I be better off staying in nz? I've heard that it's sort of better for opportunities here because it's smaller/less competition, etc. ... Read More! »

Ask Esther // 58

Hi Esther, I’ve been a marketing assistant for 1.5 years while completing the second half of my Advertising Undergrad. Although I have a nice enough paying job, I’m eager to make the switch to strategy within an agency environment. Why? Correct me if I’m wrong but I feel I will learn more in a fast-paced agency environment than I would on client side in a marketing team of 3. Especially when it comes to strategy. My problem is that I don’t want to relinquish my ‘fine enough’ ... Read More! »

The Monday Morning WHIP // 249

I went up to Canberra this week, for a cocktail party at Parliament House for the launch of Shop Small. For those of you who don’t know it, Shop Small is a month long initiative to encourage the people of Australia to support their local shops and businesses. It is a great idea. And a very important one too. I spent a lot of time at the party talking with politicians about how so many shops were struggling. Mostly because of the internet. On the plane on the way back to ... Read More! »

The Monday Morning WHIP // 248

Every once in a while an opportunity will come your way that is a little out of the ordinary. Not an “OMG that is amazing” kind of opportunity. More a “Yeah, um, I’m not sure that’s really me” type of opportunity. What I want you to do is keep an open mind. Yes I know you’re probably keen to work at a particular place or for a particular person. But sometimes those dreams just don’t happen. So please don’t discount job offers or opportunities simply because ... Read More! »

The Monday Morning WHIP // 247

My son is in his final few weeks of school and is contemplating applying to study design at college. He has a natural talent, so my fingers are crossed for him. Thing is I worry that his slackadasical teenage attitude may hold him back, as I know that design is a discipline that requires exactly that – discipline. Yesterday he brought home what I thought was his folio. Turns out it was his experiments, concepts and workings for a corporate identity project. Now I’d have thought ... Read More! »